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MarketInvoice (now known as Kriya) enters business loans as it rebrands

November 30, 2017
3
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MarketInvoice (now known as Kriya) has expanded its mission by launching business loans alongside a rebrand, representing its evolution into a business finance company.

MarketInvoice (now known as Kriya) has expanded its mission by launching business loans alongside a rebrand, representing its evolution into a business finance company.
  • Business loans launched to widen scope of funding
  • New brand represents evolution from selective invoice finance platform into business finance company
  • Fintech-bank collaboration key in 2018

MarketInvoice (now known as Kriya) has expanded its mission in the business finance space by launching business loans today. This will complement their suite of invoice finance solutions, allowing them to better service the working capital needs of UK businesses. The launch announcement comes as Kriya rebrands, representing its evolution into a business finance company.

Businesses will now be able to obtain unsecured business loans from £10,000 to £100,000 over a 12-month term with no early repayment fees. With the launch of business loans, Kriya will deepen its support for businesses requiring working capital around their invoice finance requirements.

Business loans will be available to all UK businesses with a minimum turnover of £70,000 which has been trading for at least 6 months. The solution has been beta-tested over the last three months and received positive feedback from users and partners. During this period, over £1m was advanced to UK businesses.

Building on the technology underpinning their successful invoice finance solutions, which have funded over 70,000 invoices worth £1.6b to date, Kriya business loans will be equally fast to set up and easy to use. Funds will be sent to approved businesses within 24 hours of application.

Business loan customer Melanie Goldsmith, co-founder of edible cocktail pastilles Smith & Sinclair commented: “It was a seamless experience. We’re growing 100% year-on-year and as we head into the Christmas period, the business loan from Kriya helped us to order the stock we needed to fulfil orders to individuals and large national retailers.”

Business loans will be funded through the Kriya platform. Investors include a mixture of sophisticated investors and, increasingly, more institutional money from banks and asset managers.

Anil Stocker, co-founder and CEO commented: “We’re always looking for more ways to help businesses get the funding they need, that’s why we’re excited with the launch of our loans solution. This fits into our goal to support a wider range of companies and to give owners the help they need to focus on their business ambitions, rather than their funding challenges.”

“Entering the business loans space, a £35b annual market in the UK alone, was a natural move for us. Our experience in underwriting business credit, coupled with our technology and people means we are well-placed to serve this demand. To coincide with this product launch, our new brand and marketing campaign this month will help raise awareness amongst British businesses that Kriya is here to help.”

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