After months of behind-the-scenes activity, Kriya PayLater is fully live and powering payments for Halfords.

Branded by Halfords as Trade Credit powered by Kriya, our product seamlessly onboards B2B buyers, instantly assigns a spending limit and allows them to defer payment until the end of the following month.

By integrating Kriya PayLater with their Trade Card, Halfords have combined our flexible payment terms with exclusive discounts for their 450,000+ B2B buyers. 

As the UK's leading supplier of automotive and cycling products, Halfords needed an enterprise B2B payments service that could support all types of business buyers and operate across Halfords’ three main sales channels at once.

“We work with sole traders, business customers and government entities. Kriya is the only supplier that could support all three.”
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‍- Chris Millan, Head of Trade Card | Halfords

Check out the Checkout

Let's dive into the buyer journey. You can see that Halfords have opted to display the Kriya badge on their product inventory pages for Halfords Trade Card users. This promotes the service to their buyers and can increase conversion rate and basket size.

The buyer simply adds the items to their basket, and chooses Trade Credit powered by Kriya at checkout.

In this example, the buyer has already onboarded and authenticated their account. They just input their details and log in. From here they can select the payment terms on offer (Halfords have opted for 'Pay in 30 days at the end of the following month').

For added security the payment needs to be approved by mobile two-factor authentication. The buyer receives an SMS notification and can simply approve from their phone. And with that, the order is complete! Halfords get paid upfront and the buyer settles their bill at the end of the following month.

Learn more about Kriya's fast, flexible eCommerce payments

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“We are experts in motoring and cycling, and to ensure exceptional service for our customers, we decided to partner with Kriya, specialists in B2B payments and lending decisions.”
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‍- Stuart Zissman, Head of Financial Services | Halfords

Trade buyers can PayLater in store too

How it works

Once a business has applied for Trade Credit powered by Kriya online and been approved, it can use it's spending limit for in-store purchases too. Members of the business can be added to the account, so their whole team can shop using a singe Trade Credit limit.

1) The buyer opts to pay with Trade Credit powered by Kriya at the till.

2) The buyer provides the phone number registered to their Kriya account to the store colleague.

3) This triggers a SMS to approve the transaction.

4) The sale is complete.

Learn more about Kriya's Offline Payments

Check out Trade Credit powered by Kriya in-store

Halfords Trade Credit powered by Kriya is available in Halfords stores nationwide, where you can see it promoted in their in-store point of sale marketing.

Read the customer story: Halfords plan to increase their B2B revenue with Kriya’s flexible payments

You can learn more about Halfords' vision for modernising their B2B proposition, and their search for a supplier in our Customer Story.

“The exam question was how do we make selling to business and trade buyers less labour-intensive?
All successful B2B propositions have some sort of financial support. Offering payments completes the circle."‍

‍- Stuart Zissman, Head of Financial Services | Halfords